Anova Culinary

I joined Get Fresh in October 2014. At the time, it was a small management service agency based out of San Francisco. We had a handful of accounts at the time. I was hired as a product designer, and was solely responsible for the Anova Culinary business. Recipes Site My first task was to redesign Anova’s recipe site. This was […]

MyConcierge application

I joined LesConcierges in December 2013 as Director of User Experience. LesConcierges is a premier provider of global concierge services and solutions. Since 1987, LesConcierges has generated brand loyalty and value for customers of companies such as Visa, American Express, Merrill Lynch, and JP Morgan Chase, and employees of Apple, Fidelity, Genentech, and more. My role is to direct the […]

Toolbox branding

I like to work with software startups, a lot. Not only is the experience invigorating, but they’re always trying reinvent the wheel using all the latest technologies and services. While working out of RocketSpace I met a ton of interesting people and companies. Fortunately I was able to work with many of them in some capacity, but the one that […]

Craigslist applification exploration

As a firm believer of the “applification” of all websites, I sometimes like to take shots at re-architecting popular services. In this example, I was looking for something on craigslist and noticed the site had not been updated since its inception. There isn’t always a case to redesign or reengineer a product, and in craigslist’s this is probably more true […]

Generator Lab’s ReferralFeed and NeedleHunt identity and design

I was contracted by Generator Lab to create a brand identity and re-design their ReferralFeed web application. ReferralFeed monitors social profiles to quickly identify high quality job candidates, among both active and passive job seekers. Results are presented in a feed format, allowing recruiters to analyze and group potential candidates to specific jobs. At the core of ReferralFeed is Generator […]

RocketSpace booking application concept

Freelance work is a great opportunity to stay up-to-date with best practices, and to keep my design eye in focus. I was contracted by Todd Elsberg (then COO) of RocketSpace to develop a meeting and conference room booking application on the Windows RT platform. Microsoft generously provided RocketSpace with Surface RT tablets that were mounted outside of each room. The […]

UX, UI, or Visual Designer? What’s the Difference, & Which Do You Need?

A haze of confusion surrounds the search for a good designer — starting with simple naming conventions. Who do you need — a visual designer? a UI designer? and UX designer? a front-end developer? What’s the difference? Search for skills, not for job titles. I’m a designer myself, and I still get confused by all these titles, too. The simple […]

Microsoft BizSpark web management

I joined Microsoft BizSpark in December of 2012. BizSpark is a program that provides free software, support, and visibility to help startups succeed. Since its inception in 2008, BizSpark has been helping bootstrapped companies build software and services by providing them with free developer tools, support, and training. I was responsible for guiding the rebuild of all BizSpark web entities […]

Captureproof application design

I spent a lot of time at RocketSpace when I was working for Pearson, and later when contracting for Microsoft. Both companies we’re major sponsors of the co-working space, and had a few desks reserved because of it. The desks were out in the open so anyone could just walk right up and see what you were working on. Naturally, people were […]

Marcazul branding and package design

I was contacted by Jason Goelz of Jason Stephens Winery in July of 2012 regarding a branding opportunity for his newly created spirits company. The initial scope was for a logo only, but the relationship blossomed quickly into other projects. Marcazul is the first product scheduled to be released, I was responsible for the logo creation and bottle design. After […]

Emblematic / Acclaim badge curation web application

In late 2011, Mozilla, HASTAC and the MacArthur Foundation came together to produce an open technical standard for any organization to create, issue, manage and verify digital badges. The following is my design method for Pearson Vue’s badge platform Acclaim. I was responsible for the creative direction, UX and visual design for the MVP. The final design/development and implementation was contracted. […]

HipType branding

My time at Pearson taught me the most about technology. I basically got paid to learn, it was wonderful. Now and again the company would attend book publishing events as an exhibitor and I would attend when possible. The people that would generally come by our booth were design professionals, so naturally we had a lot in common. We would […]

Video production

I’ve worked on numerous video projects throughout my design career, everything from post-production marketing shorts to full fledged produced webisodes. My passion for software has always kept me busy behind the scenes, creating transitions, cuts and animations using industry standard applications such as Final Cut Pro and Adobe After Effects. Below are some of my favorite pieces I’ve created over […]