Marcazul branding and package design

July 5, 2012 - Posted in Brand Identity , Layout , Packaging Posted by:

I was contacted by Jason Goelz of Jason Stephens Winery in July of 2012 regarding a branding opportunity for his newly created spirits company. The initial scope was for a logo only, but the relationship blossomed quickly into other projects. Marcazul is the first product scheduled to be released, I was responsible for the logo creation and bottle design.

Marcazul brand identity

After branding was complete, it was time to move forward with the label design. After much deliberation and cost comparisons, we settled on screen printing the label and went with the classic Claret container.

Marcazul reposado bottle mechanical

Marcazul blanco bottle mechanical

Marcazul blanco bottle mechanical

Marcazul reposado bottle mechanical